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Image of career: Sales Coordinator

Sales Coordinator

Overview

Sales coordinators support sales teams by preparing presentations, business reviews, deal proposals, and conducting customer analysis.

Description

  • Prepare deal proposals, tender documents, and legal agreements for client negotiations.
  • Provide sales and customer analysis whilst preparing business reviews and customer presentations.
  • Monitor and improve customer data accuracy and completeness in systems.
  • Facilitate implementation of sales processes and customer relationship management system usage.
  • Coordinate sales initiatives, campaigns, and credit checks on new and current clients.

Entry requirements

  • You'll need at least a Diploma or Degree in Sales and Marketing or similar discipline to get started.
  • Having analytical skills, stakeholder management knowledge, and familiarity with account management tools like Oracle SAP would be advantageous.

Salary

$2,400 – 3,000

/mo

Salary ranges are estimated based on public information found on Singaporean job portals, including MyCareersFuture, MySkillsFuture. Updated as of 2026.

Trivia

Sales coordinators act as liaisons by providing valuable feedback from customers and sales teams to upper management for strategic decisions.

What to expect

You should continuously improve your industry knowledge and customer service skills to find middle ground between client needs and sales teams.

Soft
skills

Communication

Able to liaise well with clients, sales teams, and other departments.

Time Management

Able to handle multiple tasks and meet deadlines in fast-paced environments.

Resourcefulness

Ability to find creative and quick solutions to sales-related challenges.

Customer Relationship Management (CRM) Systems

Familiar with using CRM systems to track sales, customer interactions, and data analysis.

Administrative Skills

Able to use strong administrative and organisational skills to manage sales documents and logistics.

Market Research and Analysis

Able to conduct detailed market research and analyse trends to understand customer needs and market opportunities.

Hard
skills

Frequently asked questions

They should have excellent organisational, administrative, and problem-solving skills plus detailed knowledge of the company's products and services.

Sales coordinators share customers' needs with sales teams, while sales executives focus on getting new customers and closing deals.

Depending on the industry, they may work with various clients. Software company coordinators might deal with IT professionals, while retail coordinators work with individual consumers.

Tools vary by industry, but common ones include Zoom, Microsoft Teams, Google Meet, and customer relationship management systems.

They understand audience needs, craft engaging stories, create beautiful visuals, and focus on sharing value propositions clearly.