Assistant Content and Experience Development Executive

Assistant Content and Experience Development Executives assist in creating and improving content to deliver meaningful and engaging experiences to attract visitors.

Assistant Content and Experience Development Executive Job Description

Organise the deployment of Guides, Hosts, and Entertainers across attraction sites, ensuring smooth operations and optimal visitor engagement.

Collaborate with relevant teams to conceptualise and develop attractions, content, and experiences.

Create engaging and informative scripts for attraction Guides, Hosts, and Entertainers to deliver captivating narratives and enhance visitor experience.

Solicit feedback from visitors and internal stakeholders to assess visitor experience and content delivery.

Explore and evaluate digital technology tools to augment the attraction experience.

Note

Assistant Content and Experience Development Executives are not Tour Guides. Tour Guides take tourists to destinations in accordance with itineraries set out for them while Assistant Content and Experience Development Executives conceptualise places for tourists to visit!

What you should know about Assistant Content and Experience Development Executive jobs in Singapore

Nature of Work

As Assistant Content and Experience Development Executives, you’ll have to work after office hours and on public holidays in support of ongoing exhibitions.

Key Advice

Stay updated on popular culture, continuously hone your creativity, and actively be a student of markets to create unique experiences.

Entry Requirements

Entry Requirements
Minimally, you will need a diploma in Hospitality and Tourism Management.

Having a Humanities or Social Sciences degree is also useful in equipping you with the necessary skills for this role.

Proficiency in languages other than English, particularly languages commonly spoken by tourists or travellers visiting the destination, can be advantageous. Multilingual candidates may have an edge in communicating with diverse audiences and expanding market reach.
Possible Pathway

Possible Pathway

Skills you need to pursue an Assistant Content and Experience Development Executive career in Singapore

Hard Skills

Guest Relations Attractions Management

Expertise in managing guest interactions and feedback and enhancing visitor satisfaction.

Content Writing and Editing

Proficient in creating and refining engaging content for diverse platforms and audiences.

Market Research

Skilled in gathering and analysing market data to craft content strategies and make business decisions.

Soft Skills

Communication

Strong ability to articulate ideas clearly and engage effectively with various stakeholders.

Problem-Solving

Adept at identifying issues and developing practical, innovative solutions in dynamic environments.

Creative Thinking

Able to think outside the box to solve problems and generate ideas.

Frequently asked questions (FAQs)

Why do Assistant Content and Experience Development Executives need content writing and editing skills?

Good content writing and editing skills are necessary as Assistant Content and Development Executives must convey their ideas clearly when conceptualising them for exhibitions, events, galleries, and museums.

They must also proofread and craft communications materials, like taglines, to ensure they are readable for attraction visitors.
Where can aspiring Assistant Content and Experience Development Executives apply?

Typically, these jobs can be found on job portals where the Tourism sector filters them. Different employers have different job titles, but usually have similar descriptions that require content creation, proofreading, designing mood boards or scriptwriting for exhibitions and events!
What industries can Assistant Content and Experience Development Executives work in?

Some industries they can work in are Media and Entertainment, Marketing and Advertising, E-Commerce and Retail, Technology and Tourism and Hospitality.
How do Assistant Content and Experience Development Executives develop and execute content marketing campaigns?

Assistant Content and Experience Development Executives begin by defining their objectives for the campaign. These goals guide their strategy and help in measuring success.
What tools and technologies do Assistant Content and Experience Development Executives use?

Assistant Content and Experience Development Executives utilise Content Management Systems (CMS), Customer Relationship Management (CRM) Systems, and Analytical Software.