E-commerce Associate

E-Commerce Associates support and improve daily operations of the buying and selling of goods online (E-commerce) of a business. They do so by using a range of technology and data.

E-commerce Associate Job Description

Conduct research to collate various types of consumer data.

Come up with and put in place research and development efforts.

Oversee digital marketing and upkeep of digital platforms.

Liaise with partners and other stakeholders for E-commerce matters.

Oversee smooth daily E-commerce operations and find solutions to problems.

Analyse customer behaviour and sales trends to adjust marketing strategies and improve product visibility.

Manage and update online product listings, descriptions, and images to ensure accuracy and appeal.

Monitor and report on the performance of E-commerce activities, including website traffic, conversion rates, and overall sales.

Note

E-commerce Associates blend technical skills and customer engagement to enhance online shopping experiences. They manage listings, analyse behaviour, and support platform growth, proving essential in the digital economy.

What you should know about E-commerce Associate jobs in Singapore

Nature of Work

As E-commerce Associates, you are backed by superb online connectivity. Platforms like Shopee and Lazada spearhead this rapid expansion of customer reach.

Key Advice

As E-commerce Associates, you will need to be flexible to multiple tasks and quick to learn different processes from admin to Marketing.

Entry Requirements

Entry Requirements
Minimally a diploma in Marketing is required.

Proficiency in E-commerce platforms (such as Shopify, Magento, or WooCommerce) and understanding of how to optimise online stores for increased sales and customer engagement.

Knowledge of Digital Marketing strategies, including SEO (Search Engine Optimisation), PPC (Pay Per Click) Advertising, Social Media Marketing, and Email Marketing, to drive traffic and sales.

Familiarity with Content Management Systems (CMS) and the ability to create engaging content for product descriptions, blogs, and Marketing materials.
Possible Pathway

Possible Pathway

Skills you need to pursue an E-commerce Associate career in Singapore

Hard Skills

Familiar with Website Design

Proficiency in Website Design software and techniques to create mockups.

Familiar with UI/UX Design

Adept in UI/UX design principles for creating intuitive user interfaces.

Familiar with Consumer Behavioural Patterns

Possesses a keen understanding of the hows and whys of consumers' purchasing decisions.

Soft Skills

Customer Orientation

Bears a strong dedication to meeting and exceeding customer expectations.

Problem-Solving

Proficiency in finding innovative solutions and overcoming challenges.

Communication

Excellent in clear and persuasive communication to foster meaningful interactions with clients.

Frequently asked questions (FAQs)

What is E-commerce?

E-commerce is the transaction of goods on online platforms. The E-commerce market is incredibly diverse! Ranging from clothing to computer software, people buy and sell all sorts of goods on the E-commerce market.
Must E-commerce Associates be familiar with coding?

E-commerce Associates usually do not need to be familiar with programming. However, with increasing digitalisation, coding has become valuable. E-commerce Associates are generally more skilled in coding compared to regular Marketing Associates.

Some employers look for applicants with programming knowledge, so a basic understanding may be helpful!
Do delivery companies/E-commerce platforms compensate E-commerce Associates when items are lost or damaged during delivery?

Yes, however, the seller is obliged to replace the damaged/lost item to the buyer first. Then they can seek compensation from the E-commerce platform/delivery company.
Do E-commerce Associates need to pay platform fees/commissions to the E-commerce platform?

It depends, some platforms do not charge the seller platform fees/commissions, while others do, thus it is important for E-commerce Assosiates to do enough research about the platform before choosing to utilise the platform.
What do E-commerce Associates do if a buyer makes a false claim saying the item they bought was damaged?

E-commerce Associates will first contact the platform the item was purchased from and request an investigation from their staff. This helps determine whether the item was damaged in transit or by the buyer.

If so, they will then take appropriate action against the buyer. Thus it is always important to ensure they capture enough evidence to prove that the buyer is not the cause of the damage.